All formulas for connected commerce

23 > 25 September 2014

PARIS I PORTE de VERSAILLES I pavilion 7-3

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E-commerce AwardsA prestigious jury

The judging panel is composed of professionals in the e-business sector recognised for their expertise in e-commerce, customer relations, logistics, IT/new services/platforms, security or other areas. The members will be mainly CEOs/GMs, e-commerce/CRM/logistics/digital/ internet directors, key account consultants, respected bloggers or experts from respected institutes.

  • Jean-Philippe MARAZZANI DARTY
  • Béatrice GRENADE NAF NAF
  • Thierry PETIT SHOWROOMPRIVE
  • Justin ZIEGLER PRICE MINISTER
  • Gaële WUILMET ASOS
  • Edouard DE MIOLLIS FNAC.COM
  • Guillaume DARROUSEZ GRANDVISION
  • Pascal LANNOO VOYAGES-SNCF.COM
  • Pierre-Alain BALY AUCHAN E-COMMERCE
  • Bertrand PINEAU FEVAD
  • Renaud MENERAT MMA FRANCE
  • Jean-Rémi GRATADOUR ACSEL
The jury of the Awards

LE PROGRAMME DU SALON

Sélectionner le jour de votre convenance 

09/14

10H00

Ouverture du salon Nullam vel mauris nulla, non interdum velit. Nullam et ligula

  • 10h-11h30
    Salle 6
    Conférence Plénière d'ouverture 1 | Going international – Histoires d'un développement international réussi
  • 11h30-12h30
    Salle 6
    Rookie Session 1 | Trouver les bons financements
  • 11h30-12h30
    Amphi Sirius
    Session Spéciale FEVAD | Protection des données personnelles
  • Pause Déjeuner
  • 14h-16h
    Salle 6
    Twitter Academy | Les utilisateurs de Twitter en France, les nouveautés produits ...
  • 14h-15h
    Amphi Sirius
    Keynote Microsoft | Comment innover grâce au digital et au design de service
  • 15h-16h
    Amphi Sirius
    Session Spéciale CPA | Une vision élargie du marketing à la performance
  • 16h-17h
    Salle 6
    Rookie Session 2 | Savoir bien s'entourer (recrutement et partenariat)
  • 16h-17h
    Amphi Sirius
    Keynote
  • 17h-18h
    Amphi Sirius
    Session Spéciale SNCD 1 | Connect Attitude 2014 : les comportements des consommateurs sur le web social et mobile
  • 18h-19h
    Salle 6
    Remise des prix des E-Commerce Awards

Consulter le programme

SOLUTION WORKSHOPS 2014 TOPIC

technologies

  • Choosing A PLATEFORM

    Once you have found an idea, how do you choose your technological solution: industrial platform, open-source development, delegation, packaged platforms and/or membership to a marketplace?

  • Creating & developing your website

    Choosing all the components of a site: ergonomics, hosting, mobile component, speed optimisation solutions, payment, certifications...and of course how to develop it (A/B testing, cart optimisers, etc.)

  • Choosing a payment solution/m-payment

    Tools and solutions enabling online retailers to offer their customers to finalise their purchases through a secured, ergonomic and innovative solution, on one or several terminals, either independently or in an integrated way.

Digital marketing

  • Recruiting and building loyalty

    Tools and techniques for attracting and retaining customers, optimising campaigns (emailing, loyalty-building solutions, competitions, etc.)

  • Using data and measuring effectiveness

    Solutions to improve your knowledge of your customers through the use of data(CRM, Datamining, Surveys, Big Data, etc.) Tools and techniques to measure and optimise performances (Webanalytics, Social Media optimisation, etc.)

Customer experience

  • Optimising the customer relationship

    Before, during and after the sale: services to inform, satisfy and assist the customer (call centers, chat support services, virtual assistants, after-sales service, etc.)

  • Exploiting multiple screens

    Tools and techniques to take advantage of the trend for multiple devices (Mobiles, Tablets, Smart TVs)

  • Engaging customers

    Tools and techniques to cultivate your reputation, to make customers latch onto the brand to guarantee their loyalty and develop sales (e-reputation, Social Marketing, etc.)

  • Developing cross-channel distribution

    Solutions to develop cross-channel marketing, to link up in-store and digital: web to store, click & collect, digitalisation of the point of sales, unified experience, etc.

Logistics

  • Developing and optimising logistics

    Solutions and services for the shipping or return of the customer's purchase taking into account security, speed, proximity and cost (logistics hubs, carriers, freighters, postal services, packaging, etc.). Stock management and logistics optimisation.

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